BBC The One Show: Squid Game Special

To mark the launch of the immersive Squid Game: The Challenge game room experience in London, we partnered with The One Show to produce a special segment exploring the global phenomenon behind the hit series.
In this exclusive piece, we go behind the scenes with the creator of Squid Game and speak with key cast members, delving into the show's cultural impact, creative process, and the evolution of the new reality competition inspired by the original series.
Filmed on location at the striking new game room installation, the segment blends compelling interviews with cinematic visuals — offering fans a rare inside look at the world of Squid Game like never before.
A bold and dynamic tribute to one of the most talked-about series of the decade.